Disciplined Entrepreneurship Start Up Tactics

Paul Cheek's book offers a hands-on, action-oriented roadmap guiding entrepreneurs from idea through market test to product development and resource acquisition. 

Built on the foundational “24 Steps” framework, it breaks the journey into four stages; foundations, market testing, product development, and resource acquisition, and delivers 15 distinct tactics (e.g., setting operational goals and KPIs; tooling and systems; advanced primary market research; minimum viable product design; fundraising and hiring) to help founders turn a business plan into a business.

Cheek has poisted extensive online documentation for those that purchase the book.